Caregiving is a profession.
It's time it looked like one.
We're building the first professional standard for private-duty caregivers — starting with those who care for people living with Parkinson's disease and dementia. Get on the list to learn about opportunities with families who are prepared, serious, and want the same things you do.
Free to join. No exclusivity required. Currently accepting the best caregivers in central Virginia.

What Caregivers Actually Do
This is skilled work. Every day, private-duty caregivers perform work that requires clinical awareness, emotional intelligence, and the kind of judgment that only comes with experience. Families want to know you can do this. You deserve a way to show it.
Clinical Judgment
You assess changes in condition, manage medications, and know when something is wrong before anyone else does.
Emotional Labor
You hold space for grief, confusion, and family conflict — carrying the emotional weight of an entire household.
Care Coordination
You bridge doctors, family members, and daily reality — translating complex care plans into actual daily life.
Crisis Response
Falls, episodes, emergencies at 2am. You’re the first responder and often the only calm person in the room.
Family Navigation
Siblings who disagree, spouses in denial, relatives with opinions. You manage the family dynamics alongside the care.
Relentless Consistency
Day after day, you show up. You maintain routines, track patterns, and provide the continuity no one else can.
This is the work. It deserves a professional standard.
What We're Building for You
A way to showcase what you actually do. Training that families can see and appreciate. Free tools to manage your work and grow your practice. Everything you need to look as professional as you already are.
Showcase What You Actually Do
Families want to know who’s walking through their door. You want them to see what you’re capable of. Show your training, experience, and what sets you apart — before day one.
Your skills, visible. Your reputation, portable.
Training Families Can See
Families want someone who understands the disease. You want training that matters. Physician-designed education with credentials families can appreciate.
The team that trains doctors, training you.
Free Tools to Run Your Practice
Families want preparation, not just care. You want to look as professional as you are. Free tools to manage your work, share care plans, and build the kind of trust that earns referrals.
Your practice. Your tools. No cost.
Work With Families Who Are Ready
Families want someone they can trust. You want families who are prepared and serious. Minimum $25/hr in central Virginia — with families who’ve done the work to get ready for you.
Prepared families. Professional rates.

Why Parkinson's and Dementia
Because it's what we know. Our chief medical officer is a Rhodes Scholar geriatrician whose clinical expertise is in dementia care. Our founders have spent eight years caring for their parents living with Parkinson's disease and dementia — through every stage, every crisis, every impossible decision. They searched for the right solution to help care for people with these diseases. It doesn't exist. So we're building it.
It starts with education — and we happen to have a world-class educator. Our curriculum director built the training program that teaches physicians at one of the country's top medical schools. She also works the ER, where she sees what happens when caregivers don't have the training they deserve. A geriatrician who runs a home-based primary care program. A curriculum director who trains doctors. A family who lived it. This team designed the professional standard because they've seen — from every angle — what happens without one.
Physician-designed. Caregiver-founded. Clinically informed.
The profession starts here.
- Showcase your skills and training
- Free tools to manage your practice
- Physician-designed education families can see
- Prepared families, $25/hr minimum
- No exclusivity required
Free to join. Currently accepting caregivers in central Virginia.
Get on the List
Be the first to hear about opportunities with families who want the same things you do.